White-labeled AI Visibility for PR Firms and Marketing Agencies
Prove the ROI of your earned media and AEO/GEO work on the AI search channel. Land new clients with AI visibility audits that demonstrate your expertise in the channel. Track results and deliver proof in client-ready reports.
Trusted By
and 634 other brands tracking their AI visibility with Spyglasses
Trusted By
and 634 other brands tracking their AI visibility with Spyglasses
Measure AI visibility. Prove the impact.
Whether your team is placing earned media or optimizing content for AI search, Spyglasses shows what's working, what's not, and gives you the proof to share with clients.
AI Visibility Report
Audit how AI represents any brand. Compare responses to actual website messaging and get recommendations to improve accuracy.
Run a Free Report
AI Traffic Analytics
Track real-time visits and citations from ChatGPT, Google AI Overviews, Perplexity, Claude, and 600+ AI crawlers.
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AI Readiness Audit
Score pages across 7 weighted dimensions of AI citation readiness. Surface invisible technical barriers holding back visibility.
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AI Placement Value Score
Quantify placement value combining organic authority and AI accessibility. Show PR clients which publishers deliver the most AI impact.
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FAQ Generator
Source Q&A from People Also Ask, Reddit, and Quora. Export as HTML, JSON-LD, markdown, or CSV for AI-optimized content.
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Visibility Projects
Goal-oriented prompt tracking with daily runs and statistical significance. Track SEO, PR, or general visibility over time.
Learn MoreSee Spyglasses in Action
A 45-second look at how PR firms and marketing agencies use Spyglasses to measure and prove AI visibility for their clients.
Built for the teams AI search impacts most
For Marketing Agencies
Build an AEO/GEO practice your clients can see results from. Show them how their content performs in AI search, where to improve, and how your work drives measurable gains.
For PR Firms
Prove that your placements are reaching AI. Show clients which publications drive the most value in AI search and quantify the impact of earned media on the AI channel.
Start proving AI visibility ROI for your clients
Run an AI Visibility Report to benchmark how AI represents any brand. Then track citations, measure impact, and deliver proof in client-ready reports.
No credit card required • Instant insights • White-labeled reports
Frequently asked questions
Everything you need to know about Spyglasses.
What is Spyglasses?
Spyglasses is a white-labeled AI visibility platform for PR firms and marketing agencies. It helps you measure how AI search represents your clients' brands, prove the impact of your earned media and content work, and deliver client-ready reports and presentations.
How is Spyglasses different from other AI visibility tools?
Most AI visibility tools track prompt mentions and stop there. Spyglasses focuses on the deterministic parts of the AI citation pipeline that you can actually influence: search rankings, technical signals, content quality, and publisher authority. The result is actionable intelligence, not just dashboards.
How does Spyglasses help PR firms?
Spyglasses shows PR firms which media placements deliver the most value in AI search. The AI Placement Value Score quantifies each placement's impact on AI citations. Citation Intelligence reveals which publishers influence AI responses. PR Projects track when placements become AI citations over time.
How does Spyglasses help marketing agencies?
Spyglasses gives marketing agencies the tools to build an AEO/GEO practice. The AI Mention Pipeline Optimizer shows where content ranks in the AI pipeline and where it falls out. Grounding Search Rankings reveal the queries AI uses to find content. All exports are white-labeled for client delivery.
What does the AI Visibility Report do?
The AI Visibility Report audits how ChatGPT, Google AI Overviews, Perplexity, Claude, and Gemini describe a brand. It compares AI responses to actual website messaging, scores brand consistency, highlights gaps and misstatements, and provides specific recommendations. Use it to prospect new clients or benchmark existing ones.
How does AI Traffic Analytics work?
AI Traffic Analytics detects when AI assistants and crawlers visit your clients' pages in real time using server-side detection. It tracks which AI platform visited, which pages they accessed, citation patterns over time, and AI-referred human traffic. No client-side JavaScript required.
Which AI platforms does Spyglasses track?
Spyglasses tracks ChatGPT, Google AI Overviews, Gemini, Perplexity, Claude, Microsoft Copilot, and over 600 other AI crawlers. Traffic is classified by platform and intent. Clickthroughs from Google AI Overviews and AI Mode are tracked separately.
Are reports and exports white-labeled?
Yes. Agency and Enterprise plans include white-labeled reports, presentations, and shareable web pages. You can deliver AI visibility insights to clients under your own brand. Brand plan users get standard Spyglasses-branded exports.
How do I get started?
Run a free AI Visibility Report to see how AI represents any brand. No signup required. When you're ready to measure the full impact of your AI visibility work, sign up for a free trial to access the complete suite of tools, including citation tracking, pipeline optimization, and client-ready reporting.
What does Spyglasses cost?
Brand plans start at $29/mo for single properties with 25 tracked prompts. Agency Core plans start at $199/mo with white-labeled exports, multiple properties, and 250 tracked prompts. We also have a credit-based pay-as-you-go plan with no subscription needed, starting at $15.