# AI Visibility Report — progressive.com

> How this subject appears across ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews.

## Overview

- **Subject:** progressive.com
- **Domain:** progressive.com
- **Type:** BRAND
- **Brand consistency score:** 61/100
- **Completed:** 2025-12-04T14:17:50.514Z

## Brand summary

- **Tagline:** Better insurance starts here
- **Category:** Insurance Company
- **Ideal customer:** Individuals seeking insurance coverage
- **Features:** Customized auto insurance; Bundle auto and property insurance; Motorcycle insurance; RV insurance; Life insurance
- **Differentiators:** Trusted since 1937; Wide range of insurance products; Superior claims service

## AI visibility

- **Queries analyzed:** 5
- **Brand mentions:** 11
- **Share of voice:** 44%
- **Citations:** 3 (citation rate 12%)

### By platform

| Platform | Mentions | Share of voice | Citations |
| --- | --- | --- | --- |
| Perplexity | 0 | 0% | 1 |
| Google AI Overview | 0 | 0% | 2 |

## Competitor share of voice

brand SOV 44% · 1 competitor(s) outperforming the brand · 0 gap query(ies)

| Competitor | Share of voice | Mentions | Citations |
| --- | --- | --- | --- |
| State Farm | 52% | 15 | 0 |
| Geico | 40% | 10 | 2 |
| USAA | 24% | 6 | 1 |
| Liberty Mutual | 20% | 6 | 0 |
| Farmers Insurance | 16% | 5 | 0 |
| Allstate Insurance Company | 4% | 0 | 1 |
| Nationwide Insurance | 0% | 0 | 0 |

## Grounding searches (ranked by gap)

1 gap(s) across 2 grounding searches; 0 high-impact.

| Search query | Gap score | Platforms | Triggered by |
| --- | --- | --- | --- |
| software for comparing insurance quotes; quote comparison tools for auto health insurance online software and websites to compare quotes easily | 1.5 | openai | What software helps with comparing different insurance quotes easily? |

## Technical readiness

- **Overall:** 84/100
- **Structure / structured data:** 75/100
- **Accessibility:** 80/100
- **Readability:** 100/100
- **Performance:** 85/100
- **Pages analyzed:** 1

## Recommendations

### SEO / AEO

- Rank for "software for comparing insurance quotes; quote comparison tools for auto health insurance online software and websites to compare quotes easily" (gap 1.5) — competitors appear here, you don't.

### PR / outreach

- Pursue citations where Geico is cited (2 citation(s)) — match their third-party coverage.
- Pursue citations where USAA is cited (1 citation(s)) — match their third-party coverage.
- Pursue citations where Allstate Insurance Company is cited (1 citation(s)) — match their third-party coverage.

### Technical fixes

- Improve Accessibility Compliance (high priority)
- Implement Structured Data Markup (high priority)
- Enhance Page Performance (medium priority)

_Top items shown. Full categorized list: https://www.spyglasses.io/api/reports-markdown/ai-visibility/progressive/recommendations_

## Detailed sections

This summary is bounded. For complete detail, fetch these Markdown URLs:

- **Full recommendations** (SEO/AEO targets, PR sites to pitch, technical fixes, brand-consistency): https://www.spyglasses.io/api/reports-markdown/ai-visibility/progressive/recommendations
- **Full grounding analysis** (every gap opportunity, ranked, plus brand-ranked searches): https://www.spyglasses.io/api/reports-markdown/ai-visibility/progressive/grounding
- **Full citation breakdown** (by media type, authority, content format, page type, plus cited pages): https://www.spyglasses.io/api/reports-markdown/ai-visibility/progressive/citations