# Page Intent Classification

> Understanding how Spyglasses automatically classifies your pages by visitor intent

Spyglasses automatically analyzes and classifies your website pages based on the likely **visitor intent** - what visitors are trying to accomplish when they land on each page. This classification helps you understand which parts of your site are driving different types of engagement.

## What is Page Intent?

Page intent represents the primary goal or motivation of visitors when they access a specific page. Instead of just looking at raw page views, intent classification helps you understand:

- **What visitors are trying to do** on each page
- **How different page types perform** in your analytics
- **Which intents drive the most valuable traffic**

## Available Intent Categories

### **Homepage**
Your main landing page where visitors get their first impression of your brand.

### **Product** 
Pages that showcase specific products, features, or solutions you offer.

### **Pricing**
Pages displaying pricing information, plans, or cost details.

### **Purchase**
Checkout pages, payment forms, or direct purchase flows.

### **Research**
Content designed to help visitors research solutions, compare options, or learn about your space.

### **Informational**
General information pages, about pages, company information.

### **Technical**
Documentation, API references, technical guides, or developer resources.

### **Support**
Help centers, FAQ pages, contact forms, or customer service pages.

### **Trust**
Testimonials, case studies, reviews, or social proof pages.

### **Corporate**
Investor relations, press releases, company news, or corporate information.

### **Careers**
Job listings, hiring information, or career-related content.

### **Events**
Event listings, webinar pages, or conference information.

### **Authentication**
Login pages, signup forms, or account access pages.

### **Integration**
Integration guides, partner information, or third-party connection pages.

### **Community**
Forums, user groups, community content, or social features.

### **Legal**
Privacy policies, terms of service, legal disclaimers, or compliance pages.

## How Classification Works

Spyglasses uses advanced pattern recognition to analyze:

1. **Page URLs** - Path structure and naming patterns
2. **Page Titles** - Title content and keywords
3. **Content Patterns** - Common page structures and elements

The system automatically classifies pages when they're discovered through:
- Sitemap imports
- Manual page additions
- Automatic crawling detection

## Using Intent Filters in Analytics

### Filtering by Intent

Instead of searching for specific pages, you can filter your analytics by intent:

1. **Click the "Filter by Intent" button** in any analytics view
2. **Select one or more intents** you want to analyze
3. **View aggregated data** for all pages with those intents

### Understanding the Data

When you filter by intent, you'll see:
- **Combined metrics** for all pages with that intent
- **Performance trends** for that type of content
- **Visitor behavior patterns** specific to that intent

### Example Use Cases

- **Pricing Intent**: See how well your pricing pages convert visitors
- **Product Intent**: Understand which product pages drive the most engagement  
- **Support Intent**: Identify if visitors are finding help effectively
- **Research Intent**: Track how educational content performs

## Managing Page Classifications

### Automatic Classification

Most pages are classified automatically when added to your property. The system is trained on common web patterns and continuously improves its accuracy.

### Manual Review

You can review and adjust classifications in your property's page management section if needed.

## Best Practices

### 1. Group Related Analysis
Instead of analyzing individual pages, look at intent groups to understand broader patterns in visitor behavior.

### 2. Track Intent Performance
Monitor which intents drive the most valuable outcomes for your business goals.

### 3. Optimize by Intent
Use intent-based insights to improve specific types of pages rather than individual URLs.

### 4. Compare Intent Trends
Look at how different intents perform over time to understand changing visitor needs.

## Getting Help

If you have questions about page intent classification or need help interpreting your analytics:

- Check the tooltip information (ℹ️) next to intent filters
- Review your page classifications in the Pages section
- Contact support for guidance on classification accuracy

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*Intent classification helps you move beyond basic page analytics to understand the "why" behind visitor behavior on your site.*